Cases in advertising and promotion managjement /

John A. Quelch, Paul W. Farris.

Main Author: Quelch, John A.
Other Authors: Farris, Paul W.
Format: BOOKS
Language: English
Published: Homewood, Ill. : BPI/IRWIN, 1984
Edition: 2nd ed.
Subjects: Advertising.
Tags: Add
No Tags, Be the first to tag this record!
  • Be the first to leave a comment!