Global business:

planning for sales and negotiations /

Camille P. Schuster, Michael J. Copeland.

Main Author: Schuster, Camille P.
Other Authors: Copeland, Michael J.
Format: BOOKS
Language:
Published: fort Worth : Dryden Press, 1996
Subjects: Export -- marketing -- Cross -- cultural -- studies
Sales -- management -- Cross -- cultural -- studies
Negotiation -- in -- business -- Cross -- cultural -- studies
Intercultural -- communication
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Physical Description: xvii, 238 p. : ill. ; 24 cm.
Bibliography: Includes bibliographical references and index.
ISBN: 0030105196