Strategic management and business policy :

concepts and cases /

Thomas L. Wheelen, J. David Hunger.

Main Author: Wheelen, Thomas L.
Other Authors: Hunger, J. David, 1941.
Format: BOOKS
Language: English
Published: Upper Saddle River, N. J. : Pearson Prentice Hall, 2008
Edition: 11th ed.
Subjects: Strategic -- planning
Strategic -- planning -- Case -- studies
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Item Description: Includes index.
Physical Description: xxxviii, 361 p.
ISBN: 0132345153