Innovative marketing communications :

strategies for the events industry /

Guy Masterman, Emma H. Wood.

Main Author: Masterman, Guy.
Other Authors: Wood, Emma H.
Format: BOOKS
Language: English
Published: Oxford : Elsevier/Butterworth-Heinemann, 2006
Series: Events management series.
Subjects: Special events –– Management.
Special events –– Marketing.
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MainLB, English Stack (5th Fl.)

Call Number: GT3405 M423i 2006
Copy 1