Advertising :

principles and practice /

Sandra Moriarty, Nancy Mitchell, William Wells.

Main Author: Moriarty, Sandra.
Other Authors: Wells, William., Mitchell, Nancy.
Format: BOOKS
Language: English
Published: Upper Saddle River, N.J. : Pearson Education, 2009
Edition: 8th ed.
Subjects: Advertising.
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020 |a 9780135009383 
050 4 |a HF5823  |b M854a 2009 
100 1 |a Moriarty, Sandra. 
245 1 0 |a Advertising :  |b principles and practice /  |c Sandra Moriarty, Nancy Mitchell, William Wells. 
250 |a 8th ed. 
260 |a Upper Saddle River, N.J. :  |b Pearson Education,  |c c2009. 
300 |a 686 p. :  |b col.ill. 
504 |a Includes bibliographical references and index. 
650 0 |a Advertising. 
700 1 |a Wells, William. 
700 1 |a Mitchell, Nancy. 
902 |a 170630 
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