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Chris Hackley and Rungpaka Amy Hackley.

Main Author: Hackley, Chris.
Other Authors: Hackley, Rungpaka Amy.
Format: BOOKS
Language: English
Published: London ; Thousand Oaks, Calif. : SAGE Publications, 2015
Edition: 3rd ed.
Subjects: Sales promotion.
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Physical Description: xvi, 326 p.
Bibliography: Includes bibliographical references (p. [305]-315) and index.
ISBN: 9781446280720