Advertising & promotion /

Chris Hackley and Rungpaka Amy Hackley.

Main Author: Hackley, Chris.
Other Authors: Hackley, Rungpaka Amy.
Format: BOOKS
Language: English
Published: London ; Thousand Oaks, Calif. : SAGE Publications, 2015
Edition: 3rd ed.
Subjects: Sales promotion.
Advertising
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008 160120s2015 enk b 001 0 eng
020 |a 9781446280720 
050 4 |a HF6178  |b H122a 2015 
100 1 |a Hackley, Chris. 
245 1 0 |a Advertising & promotion /  |c Chris Hackley and Rungpaka Amy Hackley. 
246 3 0 |a Advertising and promotion. 
250 |a 3rd ed. 
260 |a London ;  |a Thousand Oaks, Calif. :  |b SAGE Publications,  |c 2015. 
300 |a xvi, 326 p. 
504 |a Includes bibliographical references (p. [305]-315) and index. 
650 0 |a Sales promotion. 
650 0 |a Advertising  
700 1 |a Hackley, Rungpaka Amy. 
902 |a 170630 
945 |l nueng  |a HF6178  |b H122a 2015 
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